Afrobeats artist Joeboy recently shared why he’s active on social media. He admitted that if it weren’t for his music, he wouldn’t bother with it.
He discussed his introverted nature and mentioned he could easily go without social media. Speaking on 3FM Drive with Chrystal Kwame-Aryee, Joeboy even stated that he wouldn’t be active on WhatsApp if it wasn’t for his career.
“For sure, 100 percent. If I wasn’t making music, I would not have a social media account. You will probably see me on WhatsApp and I will not be posting anything, maybe my profile picture will be there for like four years ago without any update, that’s the kind of person I am. I can do without social media,” he said
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He emphasized that his main reason for being on social media is to promote his music and brand.
“If you have a brand or business to sell, I totally understand that. You have to be online, keep people updated about what is going on and that is very important.
“But for me if I wasn’t doing any of that, I would not go be on social media at all,” he added.
